20/80 sales principle

Ateneo Innovation and Entrepreneurship "New ideas create more and better new products and services; create more wealth."

From Entrepreneur.com bookstore

The idea is gleaned from the 80/20 Marketing by Perry Marshall.  The foreword tells of the work of Tim Ferris who advocated the 4 Hour Workweek.   This is the one of the works on the "Principle" of results based living.  You can work less and have happier and fuller life.

Your best customer are your existing customer.  If you can sell more to them, then your work will be less and you results will be more.

Some sad truths:    only 6% of the countries of the world own the wealth;

of the 10 richest person in the world, the top 3 has the most;

80% of the results come from just 20% of the performers;  it pays to hire the very best performer

It is not the normal bell  distribution curve.  It is the long tail...

80/20 sales and marketing

5 qualities of successful entrepreneurs

Ateneo Innovation and Entrepreneurship "New ideas create more and better new products and services; create more wealth."

Repost from Entrepeneur.com | by Stephen Key | August 12, 2013

The following are 5 traits of successful entrepreneur according to Key:

1,  Unwavering passion ("Nothing in this world was created without passion -  Hegel)

2.  Open mindedness (sunnao) " If your cup is full...."

3.  The desire to be an expert   "Excellence"

4.  Forward looking ( forever innovating)

5.  Constant flow of ideas.

What your logo/type tells the market about your company?

Ateneo Innovation and Entrepreneurship "New ideas create more and better new products and services; create more wealth."

Repost from Entrepreneur.com | by Kevin Allen | August 11, 2013

A lot says the author;  it tells about the brand and the direction of the company.  The color, the font, tell much about the direction and character of the company.  So choose your logo well because it can differentiate you in the market place and can sell your products well.

Who usually turn out to be entrepreneurs and billionaires"

Ateneo Innovation and Entrepreneurship "New ideas create more and better new products and services; create more wealth."

Repost from Entrepreneur.com | by Catherine Clifford | August 24, 2013

The examples of billionaire entrepreneurs in this post:  Richard Branson, Elon Musk,  Sheldon Adelson, Mark Cuban, and Eric Lefskofsky was either selling or creating something.

How do you become billionaire?  Just selling one or product?

In the study of  1,426 billionaires by Founders and Founders,  they found out that 830 made fortunes from more than 1 product (multi product entrepreneurs, serial entrepreneurs) and only 130 from only one business.

Elon Musk Hyperloop Wont be built in California

Ateneo Innovation and Entrepreneurship "New ideas create more and better new products and services; create more wealth."

 

Repost from Entrepeneur.com | by Rey Hennessey | August 13, 2013

The author believes that the Hyperloop, an idea of Elon Musk, a billionaire CEO of Tesla,  a transportation system that will cut SF LA trip to only 30 minutes, cant be built any time soon.  It will take at least decade.  Regulatory approvals, unions will hamper/delay the project and may decade to build.  California has been ranked as one of the worst place to do business by Chief Executive Magazine

Henessey suggests that it built in Texas instead, say between Austin and Dallas, a distance of only 200 miles (vs SF to LA of 380 miles)

California may be home to Google and Paypal (which are not brick and mortar business) but approving a transportation project in California?....