Saturday, July 30, 2011

Josiah Go, A Master Innovator in Business Education

Josiah Go, a guru in business education, is a master innovator in his field.  He is an Agora awardee from Phil. Marketing Association, a TOYM awardee, and boss of Mansmith and Fielders, a management consulting/business education firm.

Being a part time educator myself, I marvel at the way he innovated his business.  He transformed the company from marketing to innovation and lately to entrepreneurship.  He saw the need of businessmen and their problems, as most of his buyers are small and medium sized entrepreneurs.

If there is any expert in the Philippines on innovation, especially business model innovation, it is Mr. Go

His latest venture, the Day 8 is a fine example of his innovation.  It came out of his exposure in his study of theology (thinking outside of the box), it targets small and possibly micro enterprises.  The attendee pays the amount he can afford, he can take the modules (not the entire course) the modules are short, and there are partners and sponsors. He aspires to be different from the premium entrep MBE courses, that are very expensive, are long, you take subjects you do not need and caters to the elite, while the need for entrep education is huge.

Congratulations Mr. Josiah Go.
                                             

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