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Are you answering questions or actually solving problems?
Good bosses know that to serve customers and co-workers, solving a problem starts with providing an answer, but the effort can't end there, says Andy Mills, president of Medline Industries. "A lot of people might think they're doing a job by giving an answer. But I really don't believe that simply giving an answer is doing your job, because if the answer doesn't help move something forward or help the business, then what good was that answer?" he explains. The New York Times (tiered subscription model) (4/4)
![]() | CSO Insights: 2013 Sales Performance Optimization Study Results
In this analysis, see an overview of the eight key attributes found in high performance sales organizations, and some of the major trends that positively and negatively impacted sales behavior in 2012. Compare how your sales team's best practices align with the high performing organizations in this study. Download the free study now. |
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Are you focusing on your clients' problems?
To build a successful sales strategy, you need to understand the problems that your customers are dealing with and demonstrate how your product can help them, writes Ray Mascola, president of Targeting Sales Growth. "When a startup has this in-depth understanding of target markets, they will be thought of as a trusted adviser by key customers," he writes. SmartBrief/SmartBlog on Leadership (4/5)
A question that can help you decide whether to pivot
Early in your startup's lifespan, it can be difficult to determine whether you should stay on your current course, modify your approach or shut down completely, David Teten writes. A sign that you should keep going is that you recently have been able to recruit a new employee, client or investor with no previous relationship to your business to become involved. Otherwise, it might be time for a change, he writes. Forbes (4/5)
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Smartphone adoption is accelerating at a rapid rate, as today many companies need their hypermobile employees to be online in the office and on the move. Mobile devices are often not protected from malware as this threat is not as well publicized. Learn how Kaspersky Endpoint Security for Business can protect your employees from key threats by downloading this whitepaper. |
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Carve out a niche for your company
As you grow your company, it's critical to study the market and find a way to make your product stand out, Mark Evans writes. "[A] startup doesn't have to be significantly different or unique; it just needs to have a slant, angle or approach that isn't like everyone else," he writes. Forbes (4/5)
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Change the way you innovate
As companies continue to seek advantages over their competitors, some startups are finding new ways to innovate, Soren Kaplan writes. For example, some businesses are making their customers active participants in the product-development process. Other companies are adopting social missions and focusing on the customer experience, he notes. InnovationExcellence.com (4/7)
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Sustained value creation relies on innovating how we innovate."
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