Innovations Abound in so Many Companies

Innovations have been mistaken to be earth shaking, industry changing, (like the Ipad, Iphone, electric vehicles, new materials technology)  or inventions.  But they are not.  Innovations are not just new things, bizarre, or unique for the sake of being unique, but impacts society and economy at large. After, these are things/activities that add value or increase value from same resources.  Here are some examples:

l.  A large multinational on FMCG, taking advantage of the Nautical Highway was able to improve drastically its costs and supply chain infrastructure:  from 23 distribution centers, to just 3. Each DC can deliver within the day, reducing inventory lag, ensuring freshness and availability of its products to the customers.

2.  The last mile for a softdrinks company is the motorized tribike, no longer the pick up truck.

3.  An electricity company is now using Suzuki or Daihatsu for its maintenance fleet; cheap eh.

4.  Petron was able to wrest leadership in fuel sales from Shell by having Bulilit Petron station.

5.  Not to be outdone, some Indies use the method of selling diesel in 2 liter softdrinks bottle.  It saves on electricity, the buyer sees the quantity and color of the fuel, and delivery is fast.

6.  A detergent company sold its IT department to an IT company and now outsources the services.

7.  A spa operator oversees her spa operations from her Android phone via CCTV installations.

In the PACIBER CONFERENCE in Korea which we attended last July, the Korean professors were emphasizing basic (or academic or pure research).  I asked the question, aren't other innovation options available.

Google, Facebook and even Iphone grew out of existing technologies.  They were not new.  The system used was Business Model Innovation.  We should try to learn more of that.



"Innovate or DIE" "New ideas create more and better new products and services; create more wealth."