NU #7
New Product:
Umbrella Vending Machine
The weather changes quickly here in the Philippines. Even though it is sunny in the morning there might be rain in the afternoon. When I forget my umbrella and it suddenly starts raining heavy I would really like to get hold of an umbrella as soon as possible. That's how I came up with an Umbrella vending machine. There are vending machines for sodas, coffees and snacks, so why not have a vending machine for umbrellas? When it is raining it is really hard to get hold of a taxi and if you forgot your umbrella you will get very wet. In such situations the willingness to pay for an umbrella rises, regardless of how many you have stocked up back home. With a dispenser you simply put your money in the machine and out comes an umbrella ready to use. The dispenser does not take up much space and can be placed all over the city, especially in crowded places. Easy access would be crucial for this product. And the price could be a bit higher than in the supermarkets as the willingness to pay is also higher.
To aggregate extra income one can sell commercials or logo prints on the umbrellas or on the dispenser/vendor machine.
I had a look on Google an the concept is already in use. It was first invented by a british guy named Charles Ejogo in 2007. But I did not find any information about vending machines in the Philippines, neither have I seen any at the streets.
The design would look similar to the picture on the right 3 |  |
By Marta Fretheim
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