Monday, November 5, 2012

NU 12 by Lei Pichay

Hi Sir,

Please see below my NU12:

NU12 by Lei Pichay

New Business Idea: Electronic Cash Card for 168 and Divisoria Mall

Christmas season is a busy time for everyone at Divisoria Mall and 168 for both shoppers and sellers.  It is also a busy time for snatchers and robbers.  All stores accept cash payment, so a shopper tends to bring a lot of cash on hand when he/she goes to 168 mall or Divisoria Mall.   A month ago, my friend lost around Php10,000 inside 168 mall.  Her wallet/money was probably snatched while she was walking through the busy aisles of 168.  She was supposed to shop for toys to be given to an orphanage, in the end, she wasn't able to shop for anything.  One gets bumped through by a lot of people who pass the aisles.  It is easy to lose the wallet because people are so close together that one can open a bag without the owner noticing it.
                To prevent shoppers from losing huge amounts of cash, I propose to have a cash card for 168 Mall and Divisoria Mall.  The concierge, located at every level of the 168 Mall, will be in charge in exchanging people's cash to an electronic cash card.  It is like a debit card wherein purchases to every store will be deducted in the cash card.  The cash card will be protected by a pin number or a digital signature of the owner.  The cash cards may be reloaded for a year so frequent shoppers can utilize one card only within a year's time.  With the cash card, shoppers can walk through the aisles safely and without worry of losing their cash.   


Thanks.
Lei Pichay

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