Fwd: Hollywood Video Secrets Revealed...

Here are some tips to remember when making videos.  These secrets re from Hollywood.

They are: 
l.  Do no memorize the script;
2.  Smile
3.  Treat the camera as if it is another person.

Make better videos now

---------- Forwarded message ----------
From: Business Thrival <deniseandjynell@businessthrival.com>
Date: Thu, Apr 26, 2012 at 2:26 AM
Subject: Hollywood Video Secrets Revealed...

Trouble viewing this email, click here.

Issue # 88 - April 25, 2012 Dear Jorge, Did you know that there are little Hollywood tricks that can help make your videos and presentations far more persuasive? In today's Main Essay, we share three of the best Hollywood tricks that you can use to engage your customers and increase your sales. In the Check It Out section, we share more details about our Secrets From Hollywood program, which is an interview we did with a Hollywood actress to learn some of these insider secrets. In the Quick Tips section, we cover how to add more exercise to your day, how to get more done in less time, and how to have fun in the summer with your family and friends.   We hope you enjoy this issue of the Business Thrival Newsletter. Cheers, Denise Gosnell Publisher Business Thrival, Inc.    Hollywood Video Secrets Revealed... By Denise Gosnell Jynell and I have talked in other newsletters about how video sites like YouTube provide everyone the chance to broadcast their message worldwide...and have shared some strategies on how to best leverage these opportunities to grow your business. So unless you have been living in a case, you are already well aware of how popular online video has become.  Even young children are posting videos to YouTube and other video sites to share their creativity. For example, my 6-year-old daughter loves to create videos on her iPod Touch to show off her toys.  She keeps asking me this:  "hey mommy, can we post my video to YouTube?". I have not posted her videos to YouTube for my own privacy reasons.  But my point is that even my 6-year-old daughter recognizes the power of YouTube and video sites like it.  That's pretty profound if you stop and think about it. But what causes one video to stand out over another one?  Sometimes a particular video becomes popular because the video is funny, creative, or just bizarre.  But for business videos, you can't always get by with bizarre. While it is easy to broadcast your message, it is not always easy to deliver that message in a way that your intended audience finds helpful. After all, it is not like most of us are professional actors from Hollywood, or have ever worked for a local news station to learn the ropes. In reality, it takes some practice to become persuasive on video, and in person.  But the good news is that there are certain steps you can take to make your videos and live presentations more compelling.  And it is a skill that anyone can learn. The rest of this article will look at 3 Hollywood tricks that you can use to make your videos and presentations way more compelling. Hollywood Secret #1 – Don't Memorize the Script For starters, you don't want to memorize the script.  You just need to memorize or review the key points.  You never want to follow the script word for word or you will sound very robotic.  It will sound much more natural if you just go with what you know from a list of key points. So how can you stay on track without following a script?  Well, you start with writing an outline.  The outline should have enough details that you can remember what points you wanted to make, but where you can say them in your own words. Practice telling the story from the outline, and if you keep forgetting key points, add them to the outline too.  But again, don't write down everything verbatim.  Just keep refining the outline until it conveys all the key points at a high level, and where it is super-easy for you to talk from it. You want to get to a point where your outline is so well done that you can tell the story very efficiently from just those few words jogging your memory.  It is so much easier to talk from your knowledge and experience than it is to read from a script. And the more comfortable you are with your knowledge base, the more you will let go of the fact that you are on camera. Thus, once you have an outline that you are happy with, start recording.  Take a deep breath and then get right into what you know. When you start thinking about the camera, it gets into the way of what you know. On any given day, millions of videos are watched online. What makes one of them stand out over the others? It's easier than you think. You don't need a studio. You don't need expensive equipment. And you don't need a Hollywood director. But what you do need is this one little Hollywood trick that we're going to share with you in this short presentation. Take action right now and make your videos stand out in the crowd. Hollywood Secret #2 – Keep A Smile On Your Face Smiling is so important whether you are appearing on camera, or are just recording your voice by itself. You get warmer in your voice and your overall personality by smiling. A physical smile will change everything in your presentation. With a long message, you should start with a smile and then fade it away.  You should then smile periodically as you are talking. If you are reading from a script, after every 3 sentences, you should put a smile back on your face. This keeps a natural tempo in your presentation, as well as keeps the audience engaged. To make a smile look natural, think of something that makes you smile, such as your child, your pet, etc.  When you put that thought into your head, a smile will naturally come. If you maintain a real true interest in what you are saying, it will also help you produce a smile. You may have your own strategies that help you with smiling.  Try those out too.  But it is a known fact in Hollywood and with the TV studios that smiling is a critical ingredient to keeping the audience interested. In fact, you should watch some news reporters and study how they introduce smiles into their conversations.  They do it in a way that seems natural.  But they always do it, and the reason they do is because it works. Hollywood Secret #3 – Treat the Camera Like It Is Another Person Another Hollywood trick is to treat the camera like it is another person in the room and react to it.  You may be tempted to look at the camera man, but try not to.  It takes some practice to learn to treat the camera as a "real" person that is sitting there with you and interact with it. So if there are multiple people who you are talking with, you should look the other person in the eye when you are talking to them.  But you then need to turn to the camera and look directly at the camera so you are looking into the eyes of the viewers too. Again, treat the camera lens as another person you are talking with, and rotate who you look at as you have the conversations. Again, you can watch some TV round table shows for examples on how the news reporters do this.  They make it seem so natural that you don't even realize what is going on. If you just put these three strategies into practice in your videos, you will be way ahead of everyone else who is just flying by the seat of their pants.  Give these strategies a try and let us know about your results! The next time you give a presentation, or record a video (even if your face isn't going to appear in the video), follow these steps to make your presentation more engaging: 1.  Don't memorize the script.  Just memorize the key points, and then elaborate from your experiences. 2.  Keep a smile on your face.  Even if you are just recording your voice, if you make yourself smile at various points in the recording, you will continue to add excitement to how your voice sounds. 3.  Treat the camera as though it is another person.  When you are being recorded on video, make sure to also look at the camera and talk to it.  That way, people who watch the video later will see you looking at them.  If you never look at the camera, those who are watching will never feel like they connect with you. Let us know your thoughts on today's issue. Post your comments here.   Forward this email to a friend! Business Thrival, Inc. 10412 Allisonville Road Suite 201 Fishers, IN 46038 USA Toll Free: 888-579-9922 Fax: 877-579-9933 © Copyright 2012 Business Thrival, Inc. All Rights Reserved. NOTE:  If URLs do not appear as live links in your e-mail program, please cut and paste the full URL into the location or address field of your browser. Disclaimer:  Business Thrival, Inc. only recommends products that we've either personally checked out ourselves, or that come from people we know and trust. For doing so, we may receive a commission. We will never recommend any product that does not have a 100% money-back satisfaction guarantee. Nothing in this email should be considered as providing legal, financial, accounting or estate planning advice. While some of the authors may be attorneys who have discussed various legal, business and other concepts herein, nothing herein can be construed to constitute specific legal advice or recommendations. No communication by our company or employees to you should be deemed as personalized legal, financial, or estate planning advice. The social media icons contained in this newsletter were obtained from IconDock.

Twitter    Facebook    Our Blog The things you truly want in life are NEVER just handed to you for free, they must be earned. Most of the time to build yourself up, you need to break yourself apart. And it's right there that life looks down to the depths of your soul and says... You Want It...Prove it! Click here to watch "What Winners Are"    Just wanted to say that I subscribe to a number of blogs etc. and while they often offer good content, I look forward to yours, because it ALWAYS has valuable information and ideas for me.  I don't know how you continue to provide excellent content, but please keep up the awesome work. Thanks, Greg S. Body: If you work long hours or travel very frequently, it can be difficult to find the proper equipment or the time for exercise.  One of the easiest ways to get some exercise into your day is to take a 5-minute break every few hours and walk around your office, go outside for a short walk, or do some stretches next to your desk. Mind: Do you ever feel like you aren't making sufficient progress on the key projects that you actually needed to work on?  When your mind gets cluttered, it is so easy to focus on tasks that you can mark off the list first, instead of those that are the most important.  The easiest way to solve this problem is to write down a list of everything that needs to be done, and then prioritize it.  And then, start each day and only work on the most urgent ones until early afternoon.  If you work on the most urgent project for a solid 4-5 hours before you ever check email or anything else, you will be amazed at your progress. Spirit: In most cities across America right now, there is a fair going on because it is summer time.  When you attend a fair with your family and friends, it is generally a lot of fun.  After all, you get to eat a bunch of junk food, ride some scary rides, and hang out with people you care about.  It's a great way to put a smile on your face and give you some time away from work.

If you wish to stop receiving our emails or change your subscription options, please Manage Your Subscription

Business Thrival, Inc., 10412 Allisonville Road, Suite 201, Fishers IN, 46038© 2012 All rights reserved.