Tuesday, March 19, 2013

NU12 #8, What pisses you off at the mall? - Camille A. Dela Cruz

Ateneo Innovation and Entrepreneurship "New ideas create more and better new products and services; create more wealth."

ENTREP S20
Mr. Jorge Saguinsin
NU 12 Week 8 - What pisses you off at the mall?
Camille A. Dela Cruz


The one thing that pisses me off at the mall is the very traditional and manual way
how security guards check the bags of each customer who enters the mall. Checking the bags manually entails the customers to open their bags widely for the security to check. It pisses me off because first manual checking doesn’t ensure total safety because security guards require more time and not just seconds to really check each bag if a potential criminal has brought a weapon. Second, it creates long lines in the entrance of the mall which leads to annoyance and inconvenience. Third, it really is the lamest security check ever.
I suggest for each mall owner to invest on high-tech security scanners like the ones in the airport. First, it only cost a fraction of what they earn. Second, it ensures shoppers the highest quality of security especially now where crimes are easily implemented in highly guarded areas in Manila including malls. Third, it gives the shoppers less hassle and inconvenience. Fourth, it entices new shoppers to visit the malls because of its high-tech security. 3

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